What is Instagram
When we think about our Business Promotion, Instagram is the trendiest things for business growth.
Instagram is a social networking app owned by Facebook for sharing photos and videos publically, privately via mobile. You can interact by other users on Instagram by following them, being followed by them, commenting, and liking, tagging and private messaging. You can also share some post by connecting your Instagram account with Facebook, twitter and tumbler. It sounds great.
How to Create a Business Page on Instagram
- Download the Instagram app.
- Create your business Instagram account by login with your business e-mail id.
- Put your business name in profile, give your website info and contact details.
- Invite Facebook friends and contacts.
- Use your brand logo as a profile picture.
- Use settings icon, scroll down and click on the switch to a business profile, start sharing photos, videos with caption and hashtags.
But let me tell you,
How Instagram helps in professional Growth:-
- Collaborate with influencers– Many popular influencers (fashion, food, travel, beauty, etc) with huge number of engaged followers are working on Instagram you can contact them via e-mail. You can offer your product, services, discuss their charges and they will promote the same on their page in their own creative way.
- Instagram Ads– Instagram advertising is a part of Facebook ads, you can go according to your Budget and Target specific customer. Measure out how much leads are coming from Instagram. Over time you’ll be able to get instant results.
- Content is king and pictures are queen- No doubt, a good caption in content works as a king, try to put more creative and relevant content with some eye-catching picture. Make sure picture should be in HD.
- Hashtags- Put relevant hashtags after your caption. These are equally important, in a recent update people can follow specific hashtags, If someone search for same hashtags then your stuff will also show there. That will increase in the number of visitors on your page.
- Identify your Specific customers and Follow-Identify niche group of people who might be interested in your business. It will save your time and efforts. So, follow them and you can directly text them about your products, services, and offers.
- Instagram Stories and Highlights– You can put photos and videos on Instagram stories and it will be shown to your followers as well as non-Followers for 24 hours but you can also put that picture/video in highlights option and it will be there in your profile until and unless you remove it. Go live and show a glimpse of your product/services that will definitely help in promotion. Cool though!
By focusing on these points and be active on a regular basis, no one can stop your business to grow in a highly competitive market and generate sales for your business.
So, give a kick-ass start to your professional growth with the trendiest and easy way of marketing.
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